موضوعات
آموزش و پرورش
ادبیات و زبان
پزشکی، دندانپزشکی و داروسازی
تاریخ و جغرافیا
داستان و رمان
دیگر
دین و فلسفه
روانشناسی
ریاضیات و آمار
سلامتی، تناسب اندام و رژیم غذایی
شیمی و پلیمر
علوم اجتماعی و حقوق
علوم زیستی و بیوتکنولوژی
فیزیک و نجوم
کامپیوتر و اینترنت
کتابهای کودکان و داستان
کسب و کار و اقتصاد
کشاورزی و دامپزشکی و غذا
معماری
مهندسی و فناوری
هنر و تئاتر
محصولات
It's the Customer, Stupid!: 34 Wake-up Calls to Help You Stay Client-Focused - PDF
نویسندگان: خلاصه: Ruthlessly focus on what's convenient for customers, not what's convenient for youNinety percent of dissatisfied clients will take their business elsewhere and never tell you why. However, ninety-five percent will become loyal customers again if their needs and problems are addressed and remedied.Speaker and salesperson Michael Aun shares these secrets and many more in It's the Customer, Stupid!, a guide to growing any business by gaining new customers, and, more importantly, by keeping the ones you have happy and coming back for more. This fun-to-read book explains common myths about sales and customer satisfaction, starting with the fact that most businesses think they're customer-centric, but they just aren't.Get proven steps to REALLY put your customer at the center of what you doDistinguish your business from the competition by understanding the principle that good sales ARE good serviceAuthor received the Toastmasters "World Championship of Public Speaking" award and is also a full-time businessman practicing what he preaches dailyIt's the Customer, Stupid! reveals key actions that will shake up your business approach. Your customers will love you for them, and you'll love the effect on sales!
Attached: The New Science of Adult Attachment and How It Can Help You Find – and Keep – Love - PDF
نویسندگان: خلاصه: Is there a science to love? In this groundbreaking book, psychiatrist and neuroscientist Amir Levine and Rachel S. F. Heller reveal how an understanding of attachment theory-the most advanced relationship science in existence today-can help us find and sustain love. Attachment theory forms the basis for many bestselling books on the parent/child relationship, but there has yet to be an accessible guide to what this fascinating science has to tell us about adult romantic relationships-until now. Attachment theory owes its inception to British psychologist and psychoanalyst John Bowlby, who in the 1950s examined the tremendous impact that our early relationships with our parents or caregivers has on the people we become. Also central to attachment theory is the discovery that our need to be in a close relationship with one or more individuals is embedded in our genes. In Attached, Levine and Heller trace how these evolutionary influences continue to shape who we are in our relationships today. According to attachment theory, every person behaves in relationships in one of three distinct ways: *ANXIOUS people are often preoccupied with their relationships and tend to worry about their partner's ability to love them back. *AVOIDANT people equate intimacy with a loss of independence and constantly try to minimize closeness. *SECURE people feel comfortable with intimacy and are usually warm and loving. Attached guides readers in determining what attachment style they and their mate (or potential mates) follow. It also offers readers a wealth of advice on how to navigate their relationships more wisely given their attachment style and that of their partner. An insightful look at the science behind love, Attached offers readers a road map for building stronger, more fulfilling connections.Author(s): Amir Levine, Rachel Heller Publisher: Penguin Group USA, Year: 2010 ISBN: 1585428485,9781585428489
Make Your Money Work for You: How to Grow Your Investment Dollars - Original PDF
نویسندگان: خلاصه: We belong to the sandwich generation. Our children depend on us, as doour parents. For our children, we are seeing the price of a higher educationrising faster than the rate of inflation. For our parents, we are possiblylooking at hundreds of thousands of dollars in costs for treating majorillnesses they run the risk of contracting. The sandwich generation is beingchewed on at both ends.We are struggling to support ageing parents and pay university tuitionfees for our children. And this is probably the worst situation you can findyourself in — when you have to depend on others to support you in yourretirement years.In the future, you will either have enough money or you will not. If youdon’t, chances are that your neighbour living next door to you will. Peopleliving in Singapore and in Asia overall are getting wealthier and wealthier.In the year 2009, Singapore saw the highest growth in millionairehouseholds, up 35 per cent, followed by 33 per cent for Malaysia, 32 per centfor Slovakia, and 31 per cent for China (2010 Global Wealth Report by TheBoston Consulting Group). Singapore now has the highest concentration ofmillionaire households in the world. And Asia-Pacific, excluding Japan, isexpected to generate millionaires at nearly twice the global rate.It is horrible to retire when you don’t have enough money, and even worseif everyone around you has enough and you can’t even get by. That is whylearning how to invest is so important. For many people, it could make thedifference between a blissful retirement and a painful one.The investment environment has become very diverse in the last fewyears. We are seeing a rise in derivatives and currency trading by the public,commodity prices far outpacing stocks and bonds, hundreds of structuredproducts being made available at any one time and challenging marketconditions with inflation, lower real returns and a subprime crisis that istaking years to clean up. This is why for this third edition, we have added twoIntroductionnew chapters, revamped one chapter and expanded on previous chapters inthe hope of better describing what is out there.To succeed at investing, you need to keep two things in mind. First, youneed to keep abreast of what is happening in the investment markets. Onceyou are armed with the basic knowledge of investing (which we hope youwill gain from this book), knowing what is happening in the markets willbecome not only less strenuous but also an enjoyable pastime. Second,if you have never invested before, you need to take the plunge yourself.There is nothing like direct experience. Only when you handle your ownmoney will you be able to appreciate and understand fully the complexitiessurrounding the money markets. Finally, and most importantly, investingis your responsibility, not anyone else’s. It is neither the government’sresponsibility, nor that of your remisier or financial adviser’s.And when you do succeed, you will probably want to spare a thought forthe less fortunate. Social enterprise and socially responsible investing aretaking root in Singapore and around the world and not a moment too soonas income gaps around Asia have become particularly worrying. Singapore’sAmbassador, Tommy Koh, described “social inequity” as one of Asia’s threebiggest challenges, along with corruption and the environment.Despite headline hogging news about Asia’s booming economies, vastpockets of paralysing poverty remain. Dr. Ifzal Ali, Chief Economist of theAsian Development Bank, estimates that 42 per cent of Chinese live on theequivalent of less than $3 a day. In India, three-quarters of the population(more than 800 million people) survive each day on less than the cost of aStarbucks latte. All told, 60 per cent of all Asians still live in poverty.In the future, you will either have enough money or you will not. Thereare many exciting things you can do today to make sure that you will haveenough — and better still — be able then to spare time and money tohelp othe
“I clothed you in purple”: The Rabbinic king-parables of the third-century Roman Empire - Original PDF
نویسندگان: خلاصه: Abstract"I Clothed You in Purple"The Rabbinic King-Parables of the Third-Century Roman EmpireAlan AppelbaumMay 2007This is an analysis of comparisons the Rabbis made with kings, limited toRoman Palestine and to the ninety-year period beginning with the accession ofthe Emperor Septimius Severus in 193 C.E. and ending with the accession ofDiocletian. Based primarily on the original rabbinic texts, it also draws ontraditional Greek and Latin sources of imperial history and brings contemporarytheory to bear.A major part of the study re-examines current scholarly views aboutking-parables and finds them wanting - including the still prevalentpresupposition that "the king" is usually modeled on the emperor; the idea,recently renewed by Daniel Boyarin, that the Rabbis told the parables to makeTorah accessible to non-Rabbis; and, most important, the idea, championed byDavid Stern, that "the king," no matter what earthly ruler he is modeled on, isa stand-in for God. The study also supplements the ongoing work on king-parables being done by Clemens Thoma and his colleagues in Switzerland.As the study attends to the king-parables' form, structure, functions,settings and characters, it emphasizes the Rabbis' distinctive ideas about therelationship of humanity to God.Since the parables were produced by an intellectual elite in a countryoccupied by a world-empire, the study considers them as resistance literatureand explores what contemporary post-colonial theory and James C. Scott'swork concerning "hidden transcripts" may have to say about them.And since scholars of Roman history traditionally bemoan the paucity ofsources for the period, it poses the hypothesis that making comparisons to"kings" modeled on emperors or their representatives involves at least thinkingone knows something about them. The Rabbis' accounts of such "kings" notonly shed light on the attitudes of a group of literate citizens in a particulareastern province toward living, breathing emperors but also provideinformation about third-century imperial history, sometimes confirminggenerally accepted readings of traditional sources, sometimes supportingsources that have been regarded as questionable, and sometimes helping toresolve open issue
You Can't Lead With Your Feet On the Desk: Building Relationships, Breaking Down Barriers, and Delivering Profits - PDF
نویسندگان: خلاصه: You can't lead with your feet on the desk . . . or your brain on hold. Ed Fuller brings experience, intelligence, and heart to this inspiring guide to building relationships and the good things that follow when you do. The message is delivered in an engaging style that keeps you entertained and leaves you with lasting wisdom.—MICHAEL V. DRAKE, MD, Chancellor, University of California, Irvine"The world of tourism, hospitality, and hotels has become a very global, complex, and diverse industry. No one knows this better than Ed Fuller. In this thoughtfully written text, Ed is speaking to business students, managers, and executives of all industries through his rich experience in the global hotel industry. We have found many great examples within these pages of how we can conduct business better, and I would suggest that they are not only relevant in the United States but throughout the world."—ANDREW H. FEINSTEIN, James A. Collins Distinguished Chair and Dean, The Collins College of Hospitality Management, Cal Poly Pomona"The World Travel & Tourism Council services six continents. Ed's book will empower you to apply many of the principles that we employ globally, whether it's in Denver, Dubai, or D?sseldorf. These principles will give you a competitive edge in your markets immediately."—JEAN-CLAUDE BAUMGARTEN, President, World Travel & Tourism Council"Ed Fuller's generous layers of personal experiences and his crisp narrative make his stern message easy to understand. Take my advice, read his book before you take another plane on a foreign business trip. It will change the way you behave."—GEOFFREY KENT, founder and Executive Chairman, Abercrombie & Kent"Let me tell you what Ed's book isn't: it's not a primer on how to shake hands or fold your napkin in another country. It's an incredibly rich insight into leadership through well-earned personal relationships and experiences that American business executives need to embrace to succeed in the global economy."—ROGER DOW, President and CEO, U.S. Travel Association"Ed's book gives the student, manager, and executive practical experience in dealing with unique situations, new relationships, and creative problem-solving approaches that are broadly applicable in the business world, no matter where you live or whom you deal with. The insights will prove valuable to your personal growth."—ANDY POLICANO, Dean, The Paul Merage School of Business, University of California, Irvine
You Be the Judge: 20 True Crimes and Cases to Solve - Original PDF
نویسندگان: خلاصه: This lively, original book is likely to be a milestone in America's ongoing fascination with the drama of trials and justice. - Fred Graham, former chief anchor Court TV Have you ever had the chance to decide the fate of another person? What would you do? In the real-life cases presented to you in this book, you will be the judge and the jury - making the ultimate decision between right and wrong. Can you convict an abused woman who kills her husband because she is afraid he will beat her again? What about a man who helps his best friend commit suicide to avoid a painful death? Would you allow a feeding tube to be removed from a 92-year-old coma victim so she can die peacefully? Put yourself in the place of the judge or one of the jurors as you read the details of each case. Many of these trials raise questions that go beyond the law to the heart of one's own moral code. At the end of each case, after rendering your own verdict, you can read on to find out what really happened. THE CASE IS NOW IN YOUR HANDS.
Discovering the Leader in You: How to realize Your Leadership Potential (J-B CCL (Center for Creative Leadership)) - PDF
نویسندگان: خلاصه: Praise for Discovering the Leader in You"An excellent guide for both new and seasoned leaders on the unique and complex challenges of leadership in the twenty-first century. This well-written, concise book will take you through the steps needed to make conscious, deliberate leadership choices in our 24/7 world of constant access and rapid change—choices that will help you better shape and control the influence you want to have."—Molly Corbett Broad, president, American Council on Education"All great leaders strive for excellence by committing and periodically recommitting to self-improvement. In Discovering the Leader in You, the authors help leaders hone their awareness of self and environment in this must-read guide on the journey to betterment." —Risa Lavizzo-Mourey, president, Robert Wood Johnson Foundation "An effective leader must have keen self-awareness, which can only be obtained through a systematic process of self-discovery and evaluation. This book will take you through a proven discovery process that will help hone your leadership skills. I highly recommend it." —Donna Noce, president, White House Black Market "Discovering the Leader in You isn't about finding what's inside you or recovering what you've lost. It's about recognizing your situation, embracing its challenges, and making the necessary changes to overcome the challenges you face. This book helps leaders at all levels frame leadership discovery as a choice—a decision to make a difference to improve the lives of other people. Leadership is essential no matter the situation." —General James D. Thurman, commanding general, U.S. Army Forces Command"Leaders can make or break an organization. With Discovering the Leader in You, the authors supply us with a systematic approach to excelling as a leader. The principles defined in this book can help you become the effective, impactful leader you want to be!"—Eric Wiseman, chairman, president, and CEO, VF Corporation"Discover who you are as a leader with the world's top experts on the subject!" —Marshall Goldsmith
You Better Work! - Original PDF
نویسندگان: خلاصه: You Better Work! is the first detailed study of underground dance music or UDM, a phenomenon that has its roots in the overlap and cross-fertilization of African American and gay cultural sensibilities that have occurred since the 1970s. UDM not only predates and includes disco, but also constitutes a unique performance practice in the history of American social dance. Taking New York City as its geographic focus, "You Better Work!" shows how UDM functions in the lives of its DJs and dancers, and how it is used as the primary identifier of an urban subculture shaped essentially by the relationships between music, dance, and marginality. Kai Fikentscher goes beyond stereotypical images of club and disco to explore the cult and culture of the DJ, the turntable and vinyl recordings as musical instruments, and the vital relationship between music and dance at underground clubs. Including interviews, photographs, and an extensive discography, this ethnographic account tells the story of a celebration of collective marginality through music and dance
Creating the School You Want: Learning @ Tomorrow's Edge (Educational Futuristics) - PDF
نویسندگان: خلاصه: Educational futuristics_a creative mix of dynamic pedagogy and evolving futuristics_offers KD12 professionals, parents of school-age children, and youngsters alike a new tool for upgrading the learning that significantly shapes our future. This book makes a case for its empowering employ, offers over twenty pragmatic classroom exercises, warns against employment mistakes, calls for a paradigm shift in KD12 education, and details ways to get there from here. Building on a the previous book by the author (Anticipate the School You Want), this new book responds to questions raised by readers of that book and adds ideas from eleven experts. Unique on the shelf of KD12 advocacy material, Creating the School You Want recommends long-overdue attention to tomorrow_to ways of making, studying, assessing, and employing forecasts the better to assure a finer tomorrow.
How to Publish Your Own Book: Everything You Need to Know About the Self-publishing Process - PDF
نویسندگان: خلاصه: Those of us who are passionate about the books we write dreamof seeing our book in print. Some of us dream of seeing it on abookshelf in a book store, or even mentioned in the bestsellers'list. Others of us dream of just holding it in our hands andwitnessing the evolution of our tirelessly written manuscript intoa proper book format.Having experienced the joys and frustrations of having my bookspublished by mainstream publishers, I decided in 2004 to publishmy next two books myself: one non-fiction book and one novel.Several months later I was able to reflect on the joys andfrustrations of publishing my own books. In a nutshell, it is noteasy, nor simple, nor a guaranteed means of making vast profits.However, publishing your own book is a rewarding experience,and if you approach it with the necessary degree of businessplanning, it can be a financially rewarding experience also.In this book you will find the information you need to informyour self-publishing decisions.What do you want to achieve?What are you willing and able to invest?What do you need to know about the publishing industrybefore you start?And, of course, budgeting, marketing, and selآیا کتاب مورد نظر هنوز بر روی سایت قرار نگرفته است؟ جای نگرانی نیست! کافی است بر روی گزینه سفارش کتاب کلیک کرده و درخواست خود را ثبت کنید. در کمتر از چند ساعت کتاب شما را آماده خواهیم کرد.