موضوعات
آموزش و پرورش
ادبیات و زبان
پزشکی، دندانپزشکی و داروسازی
تاریخ و جغرافیا
داستان و رمان
دیگر
دین و فلسفه
روانشناسی
ریاضیات و آمار
سلامتی، تناسب اندام و رژیم غذایی
شیمی و پلیمر
علوم اجتماعی و حقوق
علوم زیستی و بیوتکنولوژی
فیزیک و نجوم
کامپیوتر و اینترنت
کتابهای کودکان و داستان
کسب و کار و اقتصاد
کشاورزی و دامپزشکی و غذا
معماری
مهندسی و فناوری
هنر و تئاتر
محصولات
The Filter Bubble: What the Internet Is Hiding from You - PDF
نویسندگان: خلاصه: An eye-opening account of how the hidden rise of personalization on the Internet is controlling-and limiting-the information we consume. In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years-the rise of personalization. In this groundbreaking investigation of the new hidden Web, Pariser uncovers how this growing trend threatens to control how we consume and share information as a society-and reveals what we can do about it. Though the phenomenon has gone largely undetected until now, personalized filters are sweeping the Web, creating individual universes of information for each of us. Facebook-the primary news source for an increasing number of Americans-prioritizes the links it believes will appeal to you so that if you are a liberal, you can expect to see only progressive links. Even an old-media bastion like The Washington Post devotes the top of its home page to a news feed with the links your Facebook friends are sharing. Behind the scenes a burgeoning industry of data companies is tracking your personal information to sell to advertisers, from your political leanings to the color you painted your living room to the hiking boots you just browsed on Zappos. In a personalized world, we will increasingly be typed and fed only news that is pleasant, familiar, and confirms our beliefs-and because these filters are invisible, we won't know what is being hidden from us. Our past interests will determine what we are exposed to in the future, leaving less room for the unexpected encounters that spark creativity, innovation, and the democratic exchange of ideas. While we all worry that the Internet is eroding privacy or shrinking our attention spans, Pariser uncovers a more pernicious and far- reaching trend on the Internet and shows how we can- and must-change course. With vivid detail and remarkable scope, The Filter Bubble reveals how personalization undermines the Internet's original purpose as an open platform for the spread of ideas and could leave us all in an isolated, echoing world.
The Treatment Trap: How the Overuse of Medical Care Is Wrecking Your Health and What You Can Do to Prevent It - Original PDF
نویسندگان: خلاصه: With health reform enacted by the Congress and signed by the President, the subject matter of The Treatment Trap is a compelling component in the national debate. Taking advantage of Rosemary Gibson's knowledge gleaned from extended experience in the field of medical care and Janardan Singh's similar knowledge but from a financial perspective, the authors explore the most neglected issue in American medicine today: the overuse of medical care, including needless surgery and other invasive procedures, out-of-control x-ray imaging, profligate testing, and other wasteful practices that have become routine among too many American doctors. Their combined reporting and analysis concentrates on the human aspects of this disturbing trend in health care, with personal experiences that reflect poorly on hospitals as well as physicians. They show how money spent for questionable and even useless care is diverting major funds that could be better used to treat patients who are genuinely sick and sometimes cannot afford the extravagant charges of the American health-care system. Their suggestions for reforming the delivery of health care, and their cautions to individual consumers about how to deal with situations they may encounter, make The Treatment Trap essential reading for medical care consumers, health-care professionals, and policymakers alike.
The Complete Guide to Self-Publishing: Everything You Need to Know to Write, Publish, Promote and Sell Your Own Book - Original PDF
نویسندگان: خلاصه: Take Control of Your Destiny! Bottom line: You want to get published. You want to control the future of your manuscript and your writing career.Best-selling author Marilyn Ross and publishing expert Sue Collier show you how to make your own success - whether you're a published author, entrepreneur, corporation, professional, or absolute newcomer to writing. In this expanded and completely revised 5th edition of the "bible" of self-publishing (over 100,000 copies sold), they empower you to publish your own work with minimal risk and maximum profits. You'll find:Complete step-by-step guidance on publishing and marketing a bookWays to leverage social media marketing to build your platform and make yourself stand out from the crowd A thorough explanation of the difference between POD self-publishing, subsidy publishing, and true self-publishing - and how to decide which is the best option for youPractical advice on making the decision between offset printing and print-on-demandHow to leverage the Internet to create "buzz" and promote your book with killer PRThe latest information on e-publishing A detailed marketing plan and timetable to keep you on trackProven marketing strategies to get free publicity, reach nontraditional buyers, and sell booksInformation-packed appendices with marketing contacts, organizations, and vendors, complete with names, addresses, and websitesValuable case studies and examples of how other publishers excelAn in-depth discussion of exclusive distributors, plus coverage of the most recent changes in bookstores and the book-selling industryThirty-one creative ideas for generating capital to launch your publishing companyThe Complete Guide to Self-Publishing is the one book you need to take control of your writing career. Read it. Believe it. Do it. Your future depends on it.
StrikingItRich.com: Profiles of 23 incredibly successful websites you've probably never heard of - PDF
نویسندگان: خلاصه: Speaking in their own words, smaller Web entrepreneurs who have followed very different paths to success tell what works and what doesn't in these 23 fascinating site profiles.This newly revised paperback edition provides engaging updates on all 23 sites, which run the gamut from online-only businesses to catalog-linked and storefront-enhanced enterprises.
You Want to Do What with PHP? - PDF
نویسندگان: خلاصه: A creative look at the fundamentals of PHP programming, this manual shows practical but atypical examples of PHP code. Theories, considerations, and varying options--such as binary protocols, character encoding or scaling PHP applications with messaging--are presented as new approaches to solving problems. Taking into consideration operating system level options, this programming reference goes beyond the basics to offer more advanced and innovative options for building PHP applications.
On the Old Testament (A Book You’ll Actually Read Series) - Original PDF
نویسندگان: خلاصه: Packed with big truth, this little book on the Old Testament canbe read in roughly one hour, making it a book you'll actually read.Mark Driscoll, one of America's most influential pastors, answersthe nine most common questions about the Old Testament-questionsabout authorship, what Jesus says about the Old Testament, how theOld Testament books were chosen as Scripture, and more-and gives anoverview of the various kinds of Old Testament literature. Twoappendices include a comprehensive list of further resources and achecklist for reading through the entire Old Testament.On the Old Testament is part of a series ofinexpensive and accessible books that give clear, biblical answersto difficult theological questions and controversies. Through thisseries readers will get a solid and simple introduction to theBible by investing just a little time.
One for the Girls!: The Pleasures and Practices of Reading Women's Porn - PDF
نویسندگان: خلاصه: We usually think of women as the victims of pornography rather than its consumers. Whether appearing in films, peering provocatively from the pages of magazines, or posing on explicit Web-sites, women are considered the dehumanized objects of unseen lascivious male viewers. But in her controversial new book One for the Girls!, Clarissa Smith debunks this myth and challenges women to read, watch, and enjoy pornography on their own terms. Focusing on the British magazine For Women, Smith looks at its readers’ responses to male pinups and erotica and explores the intricacies of women’s unique reactions to pornography.  “Clarissa Smith has achieved something special with her new proffering from her masculinities repertoire. Smith’s text is groundbreaking, multidisciplinary and—equally importantly—extremely readable. It is the last point perhaps that really sets this work apart, as One for the Girls has a great deal to offer both the specialist academic and the general reader. Clarissa Smith’s accessible style allows readers with little prior knowledge of critical theory, cultural studies or the 1980s pornography debate, to not only understand these discourses, but to develop a strong grasp of their impact in this context.”—Michelle Parsons, Transition Tradition
Virtually You: The Dangerous Powers of the E-Personality - PDF
نویسندگان: خلاصه: A penetrating examination of the insidious effects of the Internet on our personalities—online and off.Whether sharing photos or following financial markets, many of us spend a shocking amount of time online. While the Internet can enhance well-being, Elias Aboujaoude has spent years treating patients whose lives have been profoundly disturbed by it. Part of the danger lies in how the Internet allows us to act with exaggerated confidence, sexiness, and charisma. This new self, which Aboujaoude dubs our "e-personality," manifests itself in every curt email we send, Facebook "friend" we make, and "buy now" button we click. Too potent to be confined online, however, e-personality traits seep offline, too, making us impatient, unfocused, and urge-driven even after we log off. Virtually You uses examples from Aboujaoude's personal and professional experience to highlight this new phenomenon. The first scrutiny of the virtual world's transformative power on our psychology, Virtually You shows us how real life is being reconfigured in the image of a chat room, and how our identity increasingly resembles that of our avatar.
The Anti-Estrogenic Diet: How Estrogenic Foods and Chemicals Are Making You Fat and Sick - Original PDF
نویسندگان: خلاصه: • Lower your risk of metabolic disorders, disease, and chronic weight gain• Protect yourself against the estrogenic substances in the environment, products, water, and food• Learn how certain foods and herbs can protect you!Estrogenic chemicals—known for causing the near extinction of various living species—are found in some of the most common foods we eat.In this revolutionary diet book, Ori Hofmekler addresses the millions of overweight and obese individuals who have failed or are disappointed with other diets—those who suffer from yoyo dieting, weight gain rebounds, or accumulation of stubborn fat in the belly and other estrogen-sensitive areas. Focusing on our current over-exposure to estrogenic chemicals in the environment, foods, and water, The Anti-Estrogenic Diet provides a practical solution to fat gain, estrogen-related disorders (PMS, endometriosis, fibrocystic disease), and increased risk of common cancers in women and men (breast, ovarian, cervical, prostate).Allowing you to still enjoy your favorite foods, the program is based on incorporating anti-estrogenic foods, spices, and herbs into your diet, while eliminating estrogenic foods and chemicals. Exposing dietary myths and fallacies, Hofmekler teaches readers that some foods commonly regarded as “healthy” may actually be harmful and vice versa.Special chapters dedicated to readers with different needs and health conditions, recipes, a question-and-answer section, and a list of scientific references are also included in this valuable resource.آیا کتاب مورد نظر هنوز بر روی سایت قرار نگرفته است؟ جای نگرانی نیست! کافی است بر روی گزینه سفارش کتاب کلیک کرده و درخواست خود را ثبت کنید. در کمتر از چند ساعت کتاب شما را آماده خواهیم کرد.